At Koala Insulation, our success stems from a strong foundation built on experience, expertise, and a dedicated team. Our journey—from rapid US growth to exciting Canadian expansion—demonstrates these core principles.
As a Board of Director for the Canadian Franchise Association, I understand firsthand the crucial role a supportive franchise system plays in driving franchisee growth, a lesson I learned while successfully launching a Two Men and a Truck franchise across the nation.
Our Proven Track Record
Koala Insulation’s journey began in 2018 when Scott Marr founded the company in Atlanta, Georgia, leveraging his expertise in mobile and service-based industries to create a sustainable and scalable business model.
This vision led to remarkable growth! We’ve become an industry leader, achieving a #147 ranking on Entrepreneur Magazine’s Franchise 500 list and a notable #1 position in the New and Emerging Franchise category in 2024. This success reflects our ongoing commitment to exceptional service, innovative solutions, and a supportive franchise model.
The Koala Team is Our Greatest Asset
Our diverse team boasts extensive experience in finance, accounting, sales, marketing, operations, and the trades. Collectively, we bring over 100 years of franchise experience, enabling us to provide unparalleled support to our franchisees. We’ve fostered a collaborative, family-like atmosphere where mutual support and continuous learning are key. This empowers our franchisees to benefit from shared knowledge, best practices, and collective problem-solving. Our commitment to ongoing training programs and mentorship ensures our franchisees possess the latest industry knowledge and operational excellence.
The Herity Partnership & Empower Brands Acquisition
Koala Insulation is under the Herity Capital Corporation (HCC) portfolio, a division of Herity, and our acquisition by Empower Brands, have been instrumental to our success.
HCC’s extensive experience in franchise management and real estate development provides strategic guidance, operational support, and access to valuable resources.
Empower Brands’ expertise in multi-brand franchising further strengthens our ability to provide robust training and support to our growing network of franchise owners. The combination of Herity’s and Empower Brands’ expertise, combined with our commitment to excellence, has been pivotal in our journey.
Our Vision
We envision a future where every Canadian home benefits from the comfort, energy efficiency, and cost savings that proper insulation provides. Our experienced team, proven business model, and strong partnerships position us to lead the Canadian insulation industry. We are dedicated to supporting our franchisees and transforming the industry, one building at a time.